Product Marketing Manager

At CB Insights, we exist to propel the tech economy forward. We collect millions of signals about tech companies, convert them into insights, and deliver them to potential investors, acquirers, partners, and customers. We build relentlessly. As our new Product Marketing Manager, you are an expert on our market and our customer. You ensure that everything we launch resonates with them. 

Your main tasks

• Create and execute product marketing plans that drive market awareness, product adoption, and revenue growth.
• Develop clear, concise and compelling value propositions. Write messages that work.
• Make customer-facing materials including email campaigns, newsletters, pitch decks, roadmaps, and product demos. 
• Deliver product launches and go-to-market strategies that cut through noise, working effectively across silos to make them happen
• Measure and report on the success of your initiatives, making recommendations on how to improve both our marketing and our product 

What You Bring to the Table

• 3+ years’ experience in product marketing required; 5+ years in B2B SaaS a huge plus
• You prioritize outcomes over outputs. You have launched products that achieved adoption goals
• You obsess over customers. You have unreasonably high standards for what will resonate with them.
• You’re a natural storyteller and a killer copywriter 
• You seek the truth. You’re an investigator, a researcher, a curious learning machine. 
• You’re a phenomenal collaborator. Other teams seek you out or even try to recruit you. 
• You create simplicity. You prize agility and speed

 

What We’re All About

We’re on a mission to enable every organization to make smarter decisions about tech by bringing machine and human intelligence together. Whether it’s finding a new game-changing vendor or understanding a new market, it’s easier, faster and smarter with CB Insights. All made possible by the smartest, hardest-working team in tech.

What We Offer 

• Award-winning culture: recognized by Inc., Glassdoor, and Builtin for leadership, opportunity, and engagement 
• Industry Insight: over 700k+ people follow our tech newsletter: sign up here
• Better Benefits: Healthcare with HSA and FSA options, dental, and vision insurance along with unlimited/take what you need sick day policy; Gympass, commuter reimbursement, and more
• Plan for the future: 401k with up to 4% match
• Continued Learning: $1,000 yearly continuing education stipend
• Rest and Relax: Competitive vacation and holiday plans 

We know that diversity makes for the best problem-solving and creative thinking. We are dedicated to adding new perspectives to the team and encourage everyone to apply if your experience is close to what we are looking for.