Demand Generation Lead

ChainSafe is a leading blockchain research and development firm specializing in infrastructure solutions for the decentralized web. Alongside our public goods work within significant ecosystems such as Ethereum, Polkadot, Filecoin, and more, ChainSafe creates solutions for developers across the web3 space utilizing our expertise in gaming, bridging and decentralized storage. As part of the mission to build innovative products for users and better tooling for developers, ChainSafe embodies an open-source and community-oriented ethos.

At ChainSafe, you’ll be part of a global remote team that believes in the community's vital importance and contributes to advancing humanity with open-source and decentralized technology. To learn more about ChainSafe, visit our website or check out our work on GitHub.

Here’s what you need to know before reading on

• Our tech stack includes Go, Rust, and TypeScript
• We spearhead ecosystem projects like Lodestar, Web3.js, Forest, and Gossamer
• Our engineering department acts based on our principles

Who we need

We're looking for a talented, self-driven Demand Generation Lead who is not afraid to be hands-on, to support ChainSafe on its growth journey. You will need to be able to think outside the box while working in a fast paced environment!

This is an exciting opportunity to be a part of our evolving marketing team, with the goal of making a big impact on ChainSafe’s growing product community and to contribute to the success of a company that is making big waves in the blockchain industry. 

This is a full-time, remote-first opportunity, +/- 3 hours EST.

Key Responsibilities

Demand Generation across our different product / service suites

• Work closely with the Marcomms and Comms team to craft, refine and deliver a powerful growth marketing strategy
• Lead the distribution of marketing content
• Work closely with ChainSafe’s product team to align expectations on timelines and marketing initiatives
• Work closely with ecosystem partners and business relationships to develop and execute co-marketing campaigns
• Work hands-on for key organizational marketing projects, including product marketing and online marketing initiatives

Cross-Functional Collaboration and Lead Generation

• Act as a bridge between marketing, product development, and Business Development to ensure lead generation
• Spearhead the development of inbound lead acquisition, partner marketing, and growth marketing strategies

Campaign Development and Execution:

• Create and execute on marketing-related events and/or content on Twitter, Medium, and other platforms.

Analytics and Performance Optimization:

• Track and measure channel performance across all of our distribution platforms to optimize lead generation 
• Prepare monthly reports to measure the efficacy of various distribution channels   
• Utilize a data-driven approach to track campaign performance and optimize conversion rates
• Grow our followings on different social / distribution platforms including twitter, discord, YouTube and our websites

Requirements

• 7+ years experience as a growth marketer
• 2+ years experience in web3
• Experience in launching new products and scaling them 
• Experience within a startup environment 
• Demonstrated ability to develop and execute effective marketing strategies aimed at engaging and converting 
• Proficiency tracking campaign performance and optimizing conversion rates
• Proficiency in Hubspot - setting up email campaigns and creating workflows 
• Strong written and verbal communication skills, allowing you to effectively manage partner relationships and create new opportunities with ecosystem partners

Why Join ChainSafe

Founded by developers for developers, ChainSafe is a remote-first company with an international team. We continue to provide opportunities for personal and professional growth, value autonomy and responsibility, have a results-driven environment, and offer flexible work hours.

We care deeply about our values and look for these attributes in every new team member. In addition, we recognize the benefits of cultivating a diverse team and aspire to embed respect for all people into our culture. We encourage women, the LGBTQIA+ community, people of color, and members of any other group underrepresented in the blockchain space (or tech in general) to apply.

How to Apply Please fill out the Greenhouse application form below and ensure that you attach your resume and link your LinkedIn.