Communications Manager

Communications Manager, Blockchain & Web3

Greenbrier is a full-stack strategy and communications firm, serving many industries and driving results for companies of all sizes, ranging from publicly traded transportation giants, to ambitious start-ups, to household name Web3 projects. As trusted partners to some of the world’s leading companies, organizations, and individuals, Greenbrier offers expertise in corporate communications and media relations, crisis management, public affairs, and more. The firm is part of The Messina Group, a leading Washington D.C.-based strategic consultancy.

We are looking for a Communications Manager to join our growing team and contribute to our dynamic blockchain & Web3 practice. This position reports to the Partner level and works closely with the entire Greenbrier team. The role involves the day-to-day management of blockchain & Web3 client accounts – not only serving as a primary client point of contact but also setting the overall strategic direction of accounts.

It’s a hands-on role requiring the development and execution of earned media strategies, industry thought leadership initiatives, external content, public affairs campaigns, and crisis communications for an array of industry-defining clients. We’re looking for a versatile candidate with experience and proven success in blockchain and Web3 communications.

This is an exciting opportunity to own and execute ideas from start to finish, work with a talented team of communications professionals in a fun and values-driven environment, and work within an industry that is shaping our future. The ideal candidate will be a strong writer, driven, creative, and have the composure to work effectively in a fast-paced environment.

Responsibilities include, but are not limited to:

• End-to-end client account management, including driving account strategy, serving as a key client point of contact, leading meetings, owning workstreams and results, managing client logistics, and overseeing and directly contributing to day-to-day client execution;
• Full cycle media relations around client announcements and proactive press initiatives, including reporter outreach, interview and remarks preparation, interview staffing, and story placement;
• Overseeing and directly contributing to key client deliverables, including blog posts, op-eds, newsletters, press releases, internal audits, competitor research, and policy and regulatory research and analysis;
• Overseeing and directly contributing to conference and awards submissions, client podcast and broadcast appearances, presentations and original content, and staffing clients at associated events;
• Crisis management as needed, including the execution of proactive and reactive communications strategies on behalf of clients;
• Executing public affairs campaigns in markets across the U.S., helping clients achieve regulatory and policy goals;
• Collaborating with colleagues across the entire organization to gain and share knowledge, contribute to company-wide goals, initiatives, and processes, and work cross-functionally with other teams to drive client and firm success.

Required skills and experience:

• A Bachelor’s degree and 5 or more years of relevant experience in communications and public affairs – with at least a portion of that experience being in the blockchain & Web3 space;
• Working knowledge of the blockchain industry;
• Media relations experience with strong relationships and proven results;
• Excellent verbal and written communication skills;
• Proficiency in standard workplace software, such as Slack, G-Suite, MuckRack, and Meltwater (or similar platforms).

Preference will be given to candidates with these professional traits:

• Excellent intuition and the ability to think outside the box when it comes to driving client strategy and success;
• Experience working in a team environment and collaborating with managers and peers;
• Strong operational and scalable process-building capabilities;
• Intrinsically motivated candidates with effective time management, organizational, and prioritization capabilities.

If this sounds like an exciting opportunity, we’d love to hear from you or anyone you think would be a good fit.Greenbrier and The Messina Group are committed to providing a diverse, inclusive, and welcoming environment for all members of our staff, clients, subcontractors, and vendors and we strive to be the change we want to see in the workplace. Our mission is to empower everyone at the organization to flourish. We value the array of lived experiences and inherent differences that make us unique and we work to ensure that everyone is equitably treated and feels a sense of belonging.These values translate to our employee benefits package, which as of this posting includes:

• Covered healthcare for you and your family;
• 15 days PTO;
• Base salary range of 80k-100k/year
• Discretionary bonus based on firm and individual performance, which historically has been at least 30% of base salary;
• Employer matched 401K;
• Remote work: Greenbrier is a remote-first company. Our headquarters are in Washington, D.C., and all employees are welcome in the office at any time.

The Messina Group provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment on the basis of race, color, creed, ethnicity, gender identity or expression, religion, age, national origin, disability, genetics, marital status, sexual orientation, veteran or military status, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, interviewing, hiring and firing, internal promotions, training opportunities, selection of vendors and consultants, provision of services, compensation and benefits.